Nicky Billou from eCircle joined us to talk about being authentic.
Authentic in a digital business world,
Its shifting power base from business to consumer and what that means for being successful and how your integrity and that of your team, staff, and most of all, yourself, is everything to being successful.
Some markers you may want to jump to :
- 2:15 : power shift from salesperson to the customer
- 6:30 : heart-based sales is about the customer not about being slick
- 7:45 : authenticity in operations, is your business really embracing this for employees and suppliers?
- 12:30 : things change, but they can change honestly and authentically
- 16:50 : buying a car
- 18:45 : authenticity, transparency, and reality
- 20:00 : being excellent, excellent people who already do this well, paint a picture